I’ve been using the Plum lip balm and honestly, it’s really good. The shade looks very natural and gives a nice tint to the lips without feeling heavy. It works perfectly as a replacement for lip gloss and even pairs well with lipstick. When I apply it under or over lipstick, it gives a smooth finish and keeps my lips soft for hours. In fact, it helps reduce the need for extra lip gloss because it already gives a healthy, glossy look on its own. The texture is smooth, non-sticky, and comfortable for daily use. Compared to other products, this one stands out because it feels light but still gives a nice shine and moisture. Plum stop the lipgloss and lipstick — it’s a sad news, but I love this. But this is still the best one ever. Overall, I feel this is one of the best lip balms I’ve used so far — simple, effective, and perfect for everyday.